APA Style
Shimp, T, A. (2007).
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications 7th Edition (E-Book) (7).
United States of America:
Thomson South-Western.
MLA Style
Shimp, Terence, A..
"Advertising, Promotion, and Other Aspects of Integrated Marketing Communications 7th Edition (E-Book)".
7
United States of America:
Thomson South-Western,
2007.
Text.