APA Style
Aaker, D, A.
(2011).
Brand Relevance : Making Competitors Irrelevant (E-Book)
.
San Francisco:
Jossey-Bass.
MLA Style
Aaker, David, A..
"Brand Relevance : Making Competitors Irrelevant (E-Book)".
San Francisco:
Jossey-Bass,
2011.
Text.