APA Style

Kim, W, C. (2005). Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant (E-Book) . United States of America: Harvard Business School Publishing Corporation.

MLA Style

Kim, W., Chan.. "Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant (E-Book)". United States of America: Harvard Business School Publishing Corporation, 2005. Text.