APA Style

Kotler, Philip. (2003). Marketing Insights from A to Z : 80 Concepts Every Manager Needs to Know (E-Book) . New Jersey: John Wiley & Sons, Inc.

Chicago Style

Kotler, Philip. Marketing Insights from A to Z : 80 Concepts Every Manager Needs to Know (E-Book). New Jersey: John Wiley & Sons, Inc, 2003. Text.

MLA Style

Kotler, Philip. Marketing Insights from A to Z : 80 Concepts Every Manager Needs to Know (E-Book). New Jersey: John Wiley & Sons, Inc, 2003. Text.

Turabian Style

Kotler, Philip. Marketing Insights from A to Z : 80 Concepts Every Manager Needs to Know (E-Book). New Jersey: John Wiley & Sons, Inc, 2003. Print.