E-Book

Festivals and Edutainment

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Festivals are dynamic, influential, and powerful – a phenomenon that has the
ability to create greater understanding of one’s surroundings and ubsequently social change. They exist as a space for cultural exposure that may result in what Garcia (2021, para. 10) calls “meaningful” and “life-defining shared memories”. They offer meaning to varying audiences through acts of, for example, engagement, interactivity, remembrance, tradition, and feasting – all with the potential to captivate and “enable people to negotiate their sense of belonging” and/or to “(re) consider their understanding and place in the world” (Whyton, 2020, p. 556). Such experiences are made possible through strategically planned
experience designs that mix educational elements with entertainment activities, thereby creating an edutainment festival experience.

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Detail Information

Series Title

Routledge Critical Event Studies Research Series

Call Number

658.4 Fes-f

Publisher

Oxon : Routledge., 2024

Collation

231 p.

Language

English

ISBN/ISSN

978-1-003-30541-5

Classification

658.4

Subject(s)

Event Management
Festival - Management

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File Attachment

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