Festivals are dynamic, influential, and powerful – a phenomenon that has the ability to create greater understanding of one’s surroundings and ubsequently social change. They exist as a space for cultural exposure that may result in what Garcia (2021, para. 10) calls “meaningful” and “life-defining shared memories”. They offer meaning to varying audiences through acts of, for exa…
The fifth edition of Successful Event Management covers every aspect of events management, from the planning and set up process through to delivery, close-down and evaluation. The wealth of case studies includes both successful and failed events, allowing you to really understand how the principles described in the text can affect the outcome of an event.
In this new edition, we have again been able to call on the resources of our global events industry professional and academic networks; from India, Australia, New Zealand and Macau to the Faroe Islands, Norway, Switzerland, the Caribbean and the USA, as well as the UK, with over 30 new case studies. We want our readers to be able to use the book as a ‘how to’ guide, to make things easier fo…
To focus on a readership that includes second- and third-year higher edu cation students in the fields of sport, recreation, sport tourism, and/or program management. • To provide a combination of theoretical foundations, practical princi ples, and examples that specifically relate to event operational planning and management. • To encourage students and practitioners to act as critic…